What does an owner pay A Place At Home each year?
A Place At Home takes 7.7% of a million dollars of sales each year. That is above typical among home care systems.
Across 20 home care systems
A Place At Home takes $77,100 a year from a business billing a million dollars
At $1M in annual sales
›View data & method
| Fee | As the filing states it | A year at $1M |
|---|---|---|
| Royalty | 5.5% of gross sales | $55,000 |
| Brand fund | 2.0% of sales | $20,000 |
| Technology | $175 a month | $2,100 |
| All of it | 7.7% | $77,100 |
Arithmetic, not a forecast: each fee as the filing states it, applied to a million dollars of annual sales so that percentages, monthly amounts and minimums can be added together. The total is published only where all three fees are stated — two of three would not be a smaller number, it would be an understated one.
$77,100 a year. That is above typical in this field, where the middle system takes $72,850.
A Place At Home charges the same rate on every dollar of gross sales.
The rate on the price list, and the rate a million dollars of sales pays
Where the two marks sit on top of each other, the rate is flat.
›View data & method
| System | On the price list | At $1M in sales |
|---|---|---|
| CareBuilders at Home | 9.0% | 9.0% |
| HomeCare Advocacy Network | 7.0% | 7.0% |
| Executive Home Care | 6.0% | 6.0% |
| Hallmark Homecare | 6.0% | 6.0% |
| Home Matters Caregiving | 6.0% | 6.0% |
| HomeWell Care Services | 6.0% | 6.0% |
| A Place At Home | 5.5% | 5.5% |
| Seniors Helping Seniors | 6.0% | 5.4% |
| BrightStar Care | 5.3% | 5.3% |
| Amada Senior Care | 5.0% | 5.0% |
| Assisting Hands Home Care | 5.0% | 5.0% |
| ComForCare | 5.0% | 5.0% |
| Comfort Keepers | 5.0% | 5.0% |
| FirstLight Home Care | 5.0% | 5.0% |
| Griswold | 5.0% | 5.0% |
| Home Instead | 5.0% | 5.0% |
| Homewatch CareGivers | 5.0% | 5.0% |
| Nurse Next Door | 5.0% | 5.0% |
| One You Love Homecare | 5.0% | 5.0% |
| Right at Home | 5.0% | 5.0% |
| Senior Helpers | 5.0% | 5.0% |
| SYNERGY HomeCare | 5.0% | 5.0% |
| Visiting Angels | 3.5% | 3.5% |
The effective rate is what the schedule actually collects at a million dollars of sales, worked out from the tiers as the filing prints them. A flat schedule collects its sticker rate at every level, so its two marks coincide — that is the picture, not a drawing error.
Charged on gross sales. 17 of the 21 systems that state a base charge on everything billed. Source ↗
What else comes out every month
What is paid once
How to read these fees
- The sticker royalty is the smallest part of the answer. What a rate collects depends on what it is charged on — everything billed, or billings after refunds and collected taxes — and on what else recurs beside it.
- The total is shown at a million dollars of sales. That is a common figure to reach and it makes systems quoting percentages, monthly amounts and flat minimums add up in the same units. It is arithmetic, not a forecast.
- Local marketing is not a fee. Money a system requires an owner to spend in their own market is a real obligation and it does not go to the franchisor, so it sits outside the total and is listed on its own.
›The numbers behind this page
| Fee | As the filing states it | A year at $1M |
|---|---|---|
| Royalty | 5.5% of gross sales | $55,000 |
| Brand fund | 2.0% of sales | $20,000 |
| Technology | $175 a month | $2,100 |
| All of it | 7.7% | $77,100 |
What this filing does not disclose
- What is owed before the first client: the filing does not state all three of the fixed monthly amounts that would make one up.
- A minimum-performance schedule we could draw: the filing either sets no stepped minimum or does not make the timing of its steps clear.
Every fee on this page is read from A Place At Home’s own 2026 disclosure document. The annual total is our arithmetic on those stated fees at a million dollars of sales, and it holds the royalty, the brand fund and the technology fee — the three things paid to the franchisor every year, whatever the business does. Source ↗
What does A Place At Home provide, and what does it charge for? →
Ask HQ reads your billings and overhead against the same benchmarks these filings make comparable.